Personalised Cancer Plan

Stop Guessing.
Start Targeting

Because your cancer is as unique as your DNA, your treatment should be too.

Precision insights that complement standard oncology care to guide next-step planning and ongoing monitoring.

Why do I need this test if I already have a diagnosis?

Standard oncology often treats cancer based on where it started (the organ). But two people with lung cancer can have completely different biological drivers. Without a Personalised Cancer Plan, you are essentially fighting an invisible enemy. Our testing removes the blindfold, allowing your medical team to see exactly which ‘locks’ your cancer uses, so we can find the right ‘key’ to stop it.

What is Personalised Cancer Care

A Personalised Cancer Plan combines standard mainstream treatments with precision medicine to guide intelligent and individualized treatments.

In a published study, researchers observed encouraging results for patients receiving precision oncology compared with standard care.

In a published study comparing matched vs non-matched approaches:1,2

  • Median overall survival: 11.4 vs 8.6 months
  • Time without progression: 4.0 vs 2.8 months
  • Tumor response observed in 27% vs 5% of patients
  • Disease control reported in 70% vs 27%

Matching treatment to a patient’s cancer profile may be associated with more favorable outcomes.

Smarter Insight. Clearer Direction.
1. Results observed in a published study. Individual outcomes may vary.
2. Source: Tsimberidou et al., 2014, Journal of Clinical Oncology (MD Anderson IMPACT precision oncology program). This research is based on 1,144 patients with advanced cancer treated within the MD Anderson IMPACT precision oncology program, comparing matched targeted therapy with non-matched approaches.

Median overall survival (Months)1,2

0
5
10
15
8.6
m
11.4
m
Non-matched
therapy
VS
Matched
therapy

Median progression-free survival (months)1,2

0
2
4
6
2.8
m
4
m
Non-matched
therapy
VS
Matched
therapy
1. Results observed in a published study. Individual outcomes may vary.
2. Source: Tsimberidou et al., 2014, Journal of Clinical Oncology (MD Anderson IMPACT precision oncology program). This research is based on 1,144 patients with advanced cancer treated within the MD Anderson IMPACT precision oncology program, comparing matched targeted therapy with non-matched approaches.
A Personalised Cancer Plan combines standard care with precision medicine to guide smarter, more individualised treatment decisions.
In advanced cancer cases, precision approaches have demonstrated meaningful clinical impact:
  • Overall survival improved from 25.8 to 51.7 weeks
  • Progression-free survival increased from 12.0 to 22.9 weeks
  • Late-stage survival extended from approximately 6 months to over 15 months
  • Disease control achieved in 41% of patients
Smarter Insight. Clearer Direction.
Clinical outcomes (Advanced cancer)

Impact of Precision Oncology

Median Overall Survival (OS)
Weeks
Standard care
25.8
Precision oncology
51.7
~2× longer median OS
Statistically significant (P = 0.008)
Progression-Free Survival (PFS)
Weeks
Standard care
12.0
Precision oncology
22.9
Improved median PFS
Statistically significant (P = 0.002)
Note: Values shown as median survival in weeks for advanced cancer patients.
Personalised Cancer Plan

Supporting clearer, more informed treatment decisions

For cancer patients, caregivers, and clinicians

Cancer treatment involves many important decisions guided by clinical evaluation, imaging, pathology, and established medical guidelines.

Advances in precision medicine allow doctors to understand cancer at a biological level, adding insight that may support treatment planning and monitoring.

Integrates standard medical care with biological information
Supports more personalised, condition-appropriate decisions
Helps clarify options for discussion with your oncology team
Disclaimer: This information is for educational purposes and does not replace professional medical advice.

To the family member searching for answers tonight..
Contact our Professional Team for Liquid Biopsy

What is your benefit?

To support improved treatment outcomes by helping identify treatments that may be more effective for your specific cancer — while helping minimise unnecessary side effects from less effective treatments.

Treatment Choice Can Significantly Impact Survival
In late-stage cancer cases, targeted precision approaches have shown substantial improvement in overall survival.
Conventional / Non-targeted approach
~6 months
Average survival in difficult late-stage cases.
With targeted precision treatment
15+ months
Extended survival observed in selected patients using targeted therapy.

A Personalised Cancer Plan

🧫
Circulating tumour cells
(CTCs) analysis
🧬
Circulating tumour DNA
(ctDNA) profiling
🧾
Genomic or molecular testing
🔬
Biomarker analysis
📊
Clinical research evaluation

Key findings from a published study:1,2

In patients with advanced cancer, around 4 out of 10 in a matched treatment group experienced tumor response or disease stabilization for a period of time.

(Comparing matched vs non-matched treatment approaches)

1. Results observed in a published study. Individual outcomes may vary. 2. Source: Tsimberidou et al., 2014, Journal of Clinical Oncology (MD Anderson IMPACT study, n=1,144).    Based on advanced cancer patients comparing matched vs non-matched therapy approaches.

Treatment Choice May Influence Outcomes1,2

Higher tumor response was observed in patients receiving matched approaches compared to non-matched approaches in a published study.

Tumor response rate (%)
0
10
20
30
5 %
VS
27 %
Non-matched therapy
VS
Matched therapy

1. Results observed in a published study. Individual outcomes may vary.

2. Source: Tsimberidou et al., 2014, Journal of Clinical Oncology (MD Anderson IMPACT study, n=1,144). Study conducted in advanced cancer patients comparing matched and non-matched approaches.

Genetic testing of tumors may help guide
more personalized treatment decisions1,2

~30% of lung cancer patients may have actionable findings may be identified through molecular testing

1. Results observed in a published study. Individual outcomes may vary.

2. Source: Rosell et al., 2013; Lindeman et al., 2018.
Studies on molecular profiling in lung cancer, including the identification of actionable mutations in a subset of patients and its role in supporting treatment planning. Findings may vary depending on patient and testing approach.

Precision Medicine in Lung Cancer
Molecular profiling improves detection and survival outcomes in selected lung cancer patients.
+30%
Increase in Early Diagnosis
Improved early detection in lung cancer.
Up to 21 Months
Extended OS & PFS
Observed in rare mutation cases receiving targeted therapy.
The Hidden Risk of “Standard” Treatment
Two patients may share the same diagnosis — yet respond completely differently to the same therapy.
Without understanding the biological profile of the tumour, treatment decisions rely only on population averages.
And averages do not treat individuals.
Precision medicine helps reduce uncertainty by revealing how your specific cancer behaves — before critical time is lost.
When Facing Cancer, Information Is Power
The earlier you understand your cancer’s biology, the better your treatment decisions can be guided.
Speak to Our Precision Oncology Team
Advanced cancers — Key outcomes
Works alongside standard cancer care to support more informed treatment planning.
Disease Control Rate (DCR)
41.2%
95% CI: 24.7%–59.3%
Median PFS
2.7 months
Progression-free survival
Median OS
9.9 months
Overall survival
Note: Values shown with 95% confidence interval where applicable.

Contact our Professional Team for Liquid Biopsy

What is your benefit?

To support improved treatment outcomes by helping identify treatments that may be more effective for your specific cancer — while helping minimise unnecessary side effects from less effective treatments.

References

Selected published studies and reviews relevant to precision medicine and biologically informed approaches in oncology.

No. Study Title / Citation Year Key Findings Relevance
1
Personalized medicine in a phase I clinical trials program: The MD Anderson Cancer Center initiative
Tsimberidou, A. M., Iskander, N. G., Hong, D. S., et al. (2014). Journal of Clinical Oncology, 32(8), 761–769.
2014 Key findings Patients receiving matched therapies showed longer median overall survival (11.4 vs 8.6 months) and progression-free survival (4.0 vs 2.8 months) in this cohort. Relevance Suggests that treatment matched to tumour biology may be associated with differences in outcomes in selected patients.
2
Impact of precision medicine in diverse cancers: A meta-analysis of phase II clinical trials
Schwaederle, M., Zhao, M., Lee, J. J., et al. (2016). Journal of Clinical Oncology, 34(15), 1791–1799.
2016 Key findings Higher response rates and longer progression-free survival were observed in patients treated with biomarker-matched therapies across pooled studies. Relevance Indicates that biomarker-guided approaches may help inform treatment selection in certain settings.
3
Pilot study using molecular profiling of patients’ tumors to find potential targets and select treatments for refractory cancers
Von Hoff, D. D., Stephenson, J. J., Rosen, P., et al. (2010). Journal of Clinical Oncology, 28(33), 4877–4883.
2010 Key findings A proportion of patients experienced longer progression-free survival when treatment selection was guided by molecular profiling. Relevance Suggests that profiling tumour characteristics may support more individualized treatment strategies.
4
Cancer therapy directed by comprehensive genomic profiling: A single-center study
Wheler, J. J., Janku, F., Naing, A., et al. (2012). Cancer Research, 72(Suppl 8), 2776.
2012 Key findings Some patients receiving matched therapies showed longer progression-free survival compared to prior treatments. Relevance Highlights that integrating molecular data may provide additional insight for treatment planning.
5
Clinical applications of circulating tumor cells and circulating tumor DNA as liquid biopsy
Alix-Panabières, C., & Pantel, K. (2016). Nature Reviews Clinical Oncology, 13(8), 479–491.
2016 Key findings Liquid biopsy technologies provide information on tumour characteristics and disease monitoring across multiple cancer types. Relevance Indicates that non-invasive testing approaches may offer additional biological information to support clinical decision-making.

For educational purposes only. Findings are based on published studies. Outcomes may vary depending on tumour biology, stage, patient condition, and treatment context.

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